Author: Stan Wasowicz

Why most companies fail with their EVP and how to avoid making the same mistakes

Don’t know what an EVP is? Check Wikipedia’s pretty solid definition to make sense out of it all. You can find much more online, but this one should be enough to help you understand this article. Tldr: Create and advertise multiple tailored EVP’s in order to attract talent successfully. The first half of this blog is about the “why”, the second half is about “how”. I’m going to give it to you straight. Unless you’re hiring for a small business of specialists doing one specific thing, trying to create one unified corporate EVP and advertising it to improve hiring efficiency will...

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