There is no holy grail in recruitment marketing. Successful job advertising requires a tailored multichannel approach to support the full candidate journey and to turn passive candidates into applicants. Read on to learn how.Read More
Author: Stan Wasowicz
Educate yourself and your colleagues about recruitment marketing, approach it strategically, see it as value generation instead of a cost creation and start doing it!Read More
Don’t know what an EVP is? Check Wikipedia’s pretty solid definition to make sense out of it all. You can find much more online, but this one should be enough to help you understand this article. Tldr: Create and advertise multiple tailored EVP’s in order to attract talent successfully. The first half of this blog is about the “why”, the second half is about “how”. I’m going to give it to you straight. Unless you’re hiring for a small business of specialists doing one specific thing, trying to create one unified corporate EVP and advertising it to improve hiring efficiency will...Read More
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