Why the NFL are pioneers of candidate assessment, and the curious case of Tom Brady

Today Tom Brady is one of the most celebrated athletes in the world; he is a 5 time Super Bowl champion and guaranteed to be inducted into the American Football Hall of Fame. But that was not always the case… When you think of talent assessment, the NFL is probably not the first organisation that comes to mind. But the NFL, like most successful organisations, understands that their future is reliant on the hiring decisions they make today. They see themselves as a corporate business entity, not a sports industry. With the NFL the stakes are higher than most....

Read More